Content continues to generate traffic

2018-05-14T09:40:01+00:00

Content is still king!

  • Each day 30 million pieces of unique content are uploaded to the web
  • 55% of companies that blog receive 55% more visitors
  • Content is more than just written blogging. Video posts attract more inbound links than text only
  • Content is more than just text. Articles with images are 94% more viewed than articles without
  • 80% of smartphone users watch videos on their advice
  • 46% of people think that that website design is the most important thing when assessing brand credibility.

Content is still king. Are you creating great content to grow your brand? Talk to kurl about our digital strategy and content management services.

 

Content continues to generate traffic2018-05-14T09:40:01+00:00

Make the Most of Your Brand Guidelines

2018-05-07T10:32:45+00:00

If you open your brand guideline or company styleguide and start to feel overwhelmed or stifled, you are not alone.

Interpreting and following these standards without comprising creativity can be tricky business. Believe it or not, there are a ton of formally trained graphic designers who were never taught how to properly follow guidelines, which means having to follow a defined framework is not second nature to them.

To the uninitiated, brand guidelines can be decidedly tricky to decipher. Depending on the size of the company, they can be cumbersome and complex documents that can be unclear or contradictory (at least the shitty ones can be). If it is your first time working with guidelines or […]

Make the Most of Your Brand Guidelines2018-05-07T10:32:45+00:00