If you want a website that does more than look pretty? You need a website designed, not decorated.
So what’s the difference?
Website design includes both the planning and the creation of a website around the goals of the business. Website design is researched, intentional, and strategic.
The information architecture, site structure, the navigation, the conversion strategy, and how the website fits into the greater online marketing strategy can all play a part in reaching the goals of the website.
Common goals that website design can help you reach:
- Provide visitors with your information 24/7
- Provide convenient access to your systems like customer portals
- Answer frequently asked questions etc etc
Web design feeds into website development and these two […]